February 9, 2023
February 9th – The Michigan Wine Collaborative (MWC) is excited to announce a partnership with the Beverage Testing Institute (BTI) for the official 2023 Michigan Wine Governor’s Cup Competition...
January 27, 2023
UWGS Recap: Back to Business: The 2023 Unified Wine & Grape Symposium concluded January 26 and, judging by the comments we received on the trade show floor, it's back, baby!...
January 27, 2023
January 27th – The Michigan Wine Collaborative proudly announces the release of The DREAM wine. The Michigan Wine Collaborative’s Inclusion and Expansion Committee will release a wine that will...
January 24, 2023
January 24, 2022 Traverse City, MI: The Michigan Wine Collaborative proudly announces the release of The DREAM wine. The Michigan Wine Collaborative’s Inclusion and Expansion Committee will release a wine...
November 17, 2022
Pilot Project for California Grape Growers Gets into the Weeds on Regenerative Agriculture: As popular as the term “regenerative agriculture” has become, there is little consensus on the definition of...
November 17, 2022
Introduces new brand identity to represent Michigan’s wine industry Developing new marketing initiative to support sales of Michigan-grown wines Campaign to launch ahead of Michigan Wine Month in May 2023...
May 5, 2022
By Paul Vigna Matt Killman is a winemaker at Cool Climate Consulting in Petoskey, Mich., located in the Tip of the Mitt American Viticultural Area (AVA), the state’s newest growth area for wineries. Created...
April 29, 2022
AI Sommelier Generates Wine Reviews Without Ever Opening a Bottle: A new algorithm writes wine and beer reviews that sound like they were penned by human critics. Is that a good thing?...
April 29, 2022
April 29, 2022 — The Michigan Wine Collaborative launched a fun, engaging and collaborative way to help promote Michigan Wine Month and the Michigan wine industry in March! The “You Name It”...
March 22, 2022
22 March – The Michigan Wine Collaborative has a fun, engaging and collaborative way to help promote Michigan Wine Month and the Michigan wine industry! The “You Name It” campaign...