January 8, 2025
By Carl Giavanti
Erica Duecy is founder of Business of Drinks, a podcast and data-and-insights consultancy, and one of the drinks industry’s most accomplished digital and content strategists. She has...
January 6, 2025
You can save time and money by asking visitors what they want — and what they don’t.
By Craig Root
In a WIA article posted November 8, 2024, I discussed using onsite polling to evaluate customer...
January 2, 2025
Boxed wine has the potential to become more than an alternative packaging format — it can be a platform for creativity, quality and brand expansion.
By Katerina Axelsson
Boxed wine is now more than...
December 30, 2024
In this episode, George interviews Lauren Fremont from Winegrowers of Dry Creek Valley (WDCV). They discuss how her previous roles at the Boston Ballet and owner of a wedding planning company, have set...
December 23, 2024
Here are a few specific aspects of vineyards and wineries that make personal property tax compliance unique.
By Robert Reitman, CPA
Vineyards and wineries are unique in their operations, as they combine...
December 20, 2024
Wine professionals share what works (and what doesn’t) when they’re traveling to your region.
By Carl Giavanti
I’ve been in the business of relationship management and communications for more than...
December 18, 2024
Wine sellers must adapt their e-commerce approaches to meet younger consumers where they are.
By Zac Brandenberg
The wine industry faces a concerning generational gap in online sales. Recent data reveals...
December 17, 2024
A new study targeted more than 1,500 consumers between ages 21 and 39, and included both wine and non-wine drinkers.
By Jeff Siegel
Could the future of the wine business rest with millennials as they...
December 16, 2024
This government trade policy is a double-edged sword
By Jeff Siegel
Stuart Spencer, a winemaker and the executive director of the Lodi Winegrape Commission, is hardly an investigative journalist, the...
December 13, 2024
Preserving the hidden ecosystem that defines wine’s unique character.
By Aria Hahn, Ph.D.
Climate change is rewriting the rules of winemaking, bringing challenges that extend beyond the visible shifts...