Bryan St. Amant of VinterActive LLC has been doing VinQuest research for more than a decade, producing data that illustrates which tactics have been successful for wineries seeking more direct to consumer...
Interesting article in Wine Business.com last week by Cyril Penn about how big data can unlock DTC potential and boost sales. There was a lot of good information in the article, some of which I will go...
Consumers have increasingly turned to digital channels to learn about new wines and wine tasting experiences, research wines as they stand in the grocery store aisle, and buy more wine, more frequently,...
At VingDirect, we exist to help family wineries achieve their direct to consumer goals. Whether your focus is to grow sales and wine club members, to train and educate your staff, to polish up your brand,...
By Susan DeMatei Wineries, as their true selves, are an agricultural business. Sagacious written advice for agriculture success has been around a long time – arguably since 800 BC when the Greeks wrote...
Direct to Consumer sales continues to be wineries’ most profitable revenue channel and in many cases, the only channel. However, developing a strategy that optimize sales, customer acquisition, and retention...
Since joining forces in 2012, WineDirect and Vin65 have created a seamless end-to-end DTC solution – unique in the industry – that spans from point of sale through order delivery. A reflection of five...
Across the entire wine industry, there are significant challenges, stated Robert McMillan, executive vice president and founder of Silicon Valley Bank’s Wine Division at the recent forum of Santa Barbara’s...
VinterActive has just released their newest data report, VinQuest 2017, which focuses on the East Coast wine industry’s direct-to-consumer practices. Bryan St. Amant, Founder & CEO of VinterActive, has...
Subscribe to the Afternoon Brief Trending Story: Marijuana and Labor Shortages Are Giving the Wine Industry a Headache The U.S. wine industry is poised for another banner year in 2017. Sales are...
