We keep on hearing that wine consumption habits are changing, Baby Boomers are aging, and that we should pay attention to new customer groups… but what does that mean, exactly? How are other age groups consuming wine, and where can we thoughtfully intersect with them as wine brands to forge a connection? Susan DeMatei from
Did you know that check fraud and other financial crimes are at an all time high in the US? In fact, the US Postal Service now recommends that you no longer mail physical checks. So how are you supposed to pay for your seed, fertilizer, or consultants? This webinar will explore a recent check fraud
Get tickets now for Taste of Sonoma at Kendall-Jackson Wine Estate & Gardens! Produced by Sonoma County Vintners, it is one of the region's most anticipated wine and food events. Hurry to take advantage of early bird pricing through May 31 at TasteofSonoma.com. Register here now
Join Farm Credit East and Crop Growers for an insightful webinar tailored for grape producers, specifically designed to address the challenges following the April 25th, 2024 freeze event. This session will provide you with the knowledge and tools necessary to navigate the claim process effectively. Webinar Highlights: Impact of April 25th Freeze: A dedicated session
Please join us Tuesday, June 25 for our 2024 Direct-to-Consumer Wine Survey: Report, Results and Benchmarks virtual event. During this live session, our panel of wine industry leaders will share the findings from the latest DTC wine survey, discuss wine sales and marketing trends and examine industry growth strategies. We’re looking forward to another lively event that
Chat with Peers, hosted by WinePulse, is a monthly forum designed to foster collaboration across the DTC community. Connect with fellow wineries, share innovative ideas, and exchange strategies as we dive into the latest industry trends and topics. Register here now
In the world of wine, the expression “we eat with our eyes” holds true, but what about drinking? Wine enthusiasts understand the visual allure of a perfectly hued glass. We are excited to announce a live webinar focusing on "Perfecting Your Wine Color: The Next Level in WIne Color Adjustment" featuring industry experts Antonino Li Brizzi,
Get ready for fire season with a review of best management practices for vineyard sites Ca. Land Stewardship Institute (CLSI) and the Sonoma County Winegrowers invite you to a webinar on June 27, 2024 at 9 am. Ben Nicholls, CAL FIRE Division Chief of the Sonoma-Lake-Napa unit and Laurel Marcus, Science Director of CLSI will present
Delve into the foundational principles of winemaking with our technical webinar on enzymes. Gain a comprehensive understanding of their essential role in shaping wine quality. Learn why and how to utilize enzymes effectively, ensuring optimal results while preventing adverse effects. Join us for a practical exploration of enzyme fundamentals in winemaking. Register here.
Traffic is down in the tasting room, and you need to adapt. We have some ideas to share! Join Wineglass Marketing and WISE to discuss what Millennials and Gen X visitors are looking for when visiting Wine Country. This webinar marries insights from WGM’s recent report on Wine Consumption Trends and years of hospitality training
Most wineries sell only a fraction of their wine via e-commerce. Yet nearly every other industry has unlocked the power of selling their products to a worldwide audience. Is it possible for wine to catch up? Join Andrew Means, Creative Director at Transom, to explore the philosophical principles behind why people buy—and how to use them
In collaboration with the Lake County Winegrape Commission, HotSpot AG will give a live demonstration on agricultural pump and valve remote control. Laura Garza from the Mendocino RCD will discuss
Join Wineshipping for an exclusive webinar exploring the highly anticipated upgrade to the Commerce 7 integration. This enhanced solution empowers wineries to streamline their fulfillment process and elevate the customer
In this webinar, MHW welcomes Co-Founder and CEO of Speakeasy, Josh Jacobs, to speak about strategies to achieve success with DTC in OND and share some success stories to get
Lightweighting, or as some call it, “right-weighting,” can save wine and spirits companies millions of dollars and dramatically reduce their greenhouse gas footprint, all without impacting top-line sales. So why
Discover how the California Wines Export Program can help build your brand on the global stage at the Annual Meeting in Sonoma. Join us on Tuesday, July 23, for a
Please join Commerce7 and Sovos ShipCompliant for a look at the latest stats and trends in direct-to-consumer (DtC) wine, and how you can leverage them in creating growth for your
Dan Kittredge, the founder and executive director of the Bionutrient Food Association, will join Agrology's Charlie Dubbe for our next webinar and this one is a doozy. Dan and his
Equip yourself for a successful, hazard-free harvest with our comprehensive safety training! From machine and hand harvesting to tool and tractor safety, along with recommended Personal Protective Equipment (PPE), we've
Kurtural Consulting brings you a Grape Day filled with valuable insights and live demonstrations on how you can increase sustainability for your vineyard! Join HotSpot AG, one of many speakers,
Join Karen MacNeil, Author of the Wine Bible and Founder of Come Over October along with Co-Founders Kimberly Noelle Charles, DipWSET and Gino Colangelo for a press conference sharing the
Located at Orsi Family Vineyards in Sonoma County's Dry Creek Valley, Festa Italia di Healdsburg is an annual one-day celebration of Italian grape varieties grown in California. This inaugural gathering highlights the exceptional Italian varietal wines crafted by artisan producers throughout California, often undiscovered beyond wine country. Attendees can explore unheralded gems of California's wine
Join growers Adam Franscioni of Garys' Vineyard, Soberanes Vineyard, Rosella's Vineyard and Sierra Mar Vineyard; Steve McIntyre of McIntyre Vineyards/Monterey Pacific; and Winemaker Adam Lee of Clarice Wine Company for the latest updates on the Santa Lucia Highlands 2024 harvest, growing season and more. Register here.
Join us for an inspiring event as we explore new perspectives on success, personal growth, and professional fulfillment. Our distinguished panel of industry leaders will share insights on: Redefining success
Join us for a dynamic reception of attendees from wineries, vineyards and related industry and regional attendees followed by a presentation featuring consumer research insights and commentary from Wine Market Council (WMC) President, Dr. Liz Thach MW. After the presentation, Dr. Thach will welcome a candid Q&A session with onsite and live-stream attendees. Tuesday, 8/27,
