DRIVE 2025
March 26 @ 8:30 am - 1:00 pm PDT
$299Join us for the third year of our successful DRIVE strategy series, titled “Steering Your Business Through Change: Crafting a Future-Focused Strategy.” Presented by Full Cup Solutions in collaboration with the Paso Robles Wine Alliance and hosted by Visit Atascadero.
In this half-day educational summit and collaborative workshop, you’ll learn next-level tools and tips from top experts in wine and hospitality and share insights with fellow wine industry owners, executives and emerging leaders, exploring such topics as:
- Creating a 2025 business plan that’s nimble but focused, with defined results
- Evaluating gaps and identifying resources
- Recognizing and utilizing natural strengths in yourself and your team
- Imagining possibilities and thinking outside of the box