Three Tier Talk

What the Biden Administration’s Anti-Trust Directive Means for the Wholesale Tier

Experts believe the Executive Order may correct unfair trade practices; few predict any immediate or drastic results. Could the Biden Administration try to break up...

Uber Buying Drizly Is the Tip of the Spear/Booze Business Comes of Tech Age!

As obvious as it is that Tom Brady is in the Super Bowl again; it is also obvious to this pundit that one of...

On and Off Premise Beverage Sales Will Be Forever Changed from 2020

I have only known two channels to buy booze: on premise channel which is bars and restaurants and off premise which is liquor and wine stores.  If suppliers wanted to sell their goods it had to be in those two silos and the accounts that fall under that umbrella...

Top Five 2021 Predictions from Brian Rosen, BevStrat

There is no doubt, to anyone, that 2020 was challenging. 50% of the market was shut down 75% of the year. Our prediction newsletter,...

2020 Was the Best Year for the Adult Beverage Industry

I am not crazy. I am not delusional. I am not high on my own supply. I am a 35-year veteran of the booze...

Brian Rosen 9th Annual Predictions – 2020 Edition

Here we are again! As the year draws to a close there are so many things happening in the adult beverage space that our...

Forget the Date…2019 Is Over

While typing this I am yet again on a plane heading to another city to meet with suppliers to talk about the end of...

Time v Patience / Patience v Time and the Adult Beverage Space

We have the good fortune of meeting brand-trepreneurs (people who make booze) all day every day. They come to our offices or we meet...
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