Sill Vineyards
Volcanic Wines - Magic Behind Napa’s Atlas Peak Mountain
Only three percent of the wine grapes grown in California are grown at altitudes above 1,000 feet in elevation with some of the most uniquely fascinating wines sharing a common characteristic, volcanic...
Measure C vote tally
Napa’s Measure C Now Almost Certain to Fail
Measure C, also known as the Napa Oak Woodlands and Watershed Protection Initiative, came out of election night with a slim 42 vote lead, but that count reflected only of about 40% of all votes cast, and...
E Column logo
What You See May Not Be What You Get
I was checking my emails the other day and came across an email from LinkedIn with a request ostensibly from a woman in New York State wanting to connect with me on LinkedIn. I have a rule about connecting...
3 Tier Talk
The Market Will Never Lie to You
In our office, nearly every day, we get a pitch deck from the “next” Tito’s, Sophia, Yellow Tail, Estancia, Josh Cabernet, Fireball, Goose Island, Angels Envy, etc. Every- Single- Day. This is all positive...
Ned Fussell
Cannabis and Wine, Unlikely Bedfellows Fall Under Similar Scrutiny
As Sonoma County Supervisors weigh and discuss how the cannabis industry should be regulated, concern is rising that those regulations could in turn affect other agricultural industries in the county....
NDVI Map Rombauer Stice
Technology Advances Farming and Winemaking Practices at Rombauer
If you’ve never seen a NDVI (Normalized Difference Vegetation Index) map, they look pretty much like a topography map, which shows a green color in areas denoting healthy vegetation and yellow to red colors...
Expert Editorial
Lost in Translation: Stay on Budget When Paying European Cooperages
Recent political developments in Europe have had a significant impact on the value of the Euro, with exchange rate volatility increasing the risk for wineries importing oak barrels for harvest.
E Column logo
A Simple Way to Boost Sales
Not everyone who is ever going to purchase from your business will do so the first time they come into contact with you. Yet most of the time, businesses let these possible customers slip through their...
Expert Editorial
5 Steps Businesses Can Take to Prepare for Wildfire Season
As with any extreme weather event, wildfires have the potential to devastate businesses caught in the turmoil. But, like any other event, proper planning can mean the difference between business-as-usual...
3 Tier Talk
Rosé Is a Price Game, Makers Are Impatient, Gig Selling Is Real and More Musings
Summer is here. Officially not yet, but the weather says different. Memorial Day has come and gone and all over America the summer booze season is upon us. Typing as I am flying to our NYC office a few...
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