I consider myself smart, just ask me :). I have been selling booze for nearly 30 years in all tiers of the business. One thing I am sure of is that in the 4th quarter 30 + 30 = 30. How can that be? Is...
In this WIN Expo staple, Turrentine Brokerage offers a recap of the 2018 harvest and provides an update of the state of the grape and bulk wine markets, as well as case good sales trends, with emphasis...
As I was wandering through the Internet I found some great information on customer service on Help Scout. The article was actually a compilation of quotes, facts and statistics from different companies...
The new ‘wine frontier’ for oenological or winemaking seems to be moving towards the production of better quality wines with increased traceability and more transparency of ingredients for the consumer. ...
Lisa Mattson wasn’t home when the garage of her house in Fountaingrove burned during the October 2017 Sonoma County wildfires, but she returned from Spain to find a home so damaged that, although standing,...
The red wine swirls in our glass and soft laughter rings, red wine is indeed a gift from the heavens. However, another experience follows close on the heels of a few glasses, the vision of stained teeth...
It comes back to understanding who the customer is, what they want and building a relationship around that in order to maximize sales.
Good wine writers look for what appeals to their audience. Who is their reader and are they strictly looking for an examination of wine quality - or lack thereof - or are they seeking lifestyle pieces...
For the last several years many things have been on repeat during the valued Holiday Sales Selling Season for adult beverage. I am late to my son’s birthday dinner because he had the nerve to be born during...
At the Napa Valley Vintners, Associate Director of Labor Relations Michelle Novi is already thinking about next steps after achieving a measurable victory over antiquated “Tied House” rules in today’s...
