In this inspiring interview, wine industry journalist Stacy Briscoe sits down with Robin McBride and Andréa McBride John, co-founders of the McBride Sisters Wine Company—the largest Black-owned wine company in the United States. From importing boutique New Zealand wines to building a multi-brand powerhouse that includes Black Girl Magic, SHE CAN Wines, Whiny Baby, and McBride Sisters Collection, Robin and Andrea share their remarkable 20-year journey in the wine industry.
Discover how these visionary sisters disrupted a centuries-old industry by prioritizing sustainability, social impact, and authenticity. Learn how they use social listening, real-time engagement, and cultural relevance to create wine brands that resonate with diverse, modern consumers—from Gen Z newcomers to seasoned wine lovers.
