December 7, 2017
Cheryl Durzy with WINnovation Award, photo courtesy of North Bay Business Journal
The vast majority of wineries in the US produce less than 5,000 cases, and they’ve been essentially blocked from three-tier...
December 5, 2017
Premium winemakers take great care to call harvest at the ripe time, when the most grapes are at the optimal maturity for the style and variety, but ripeness can be uneven and invisible on the skin.
Addressing...
November 7, 2017
Five wine businesses awarded WINnovation Awards
Whether solving a problem or seizing an opportunity, these five wine industry suppliers used ingenuity and technology to develop innovative products and...
October 25, 2017
The devastating wildfires that hit the North Coast at the tail end of harvest not only burned thousands of homes, but also damaged wineries and sent many more scrambling to secure their facilities and...
September 12, 2017
In digital marketing, quality content is key to attracting, engaging, and retaining an audience, and video is one of the most powerful tools available. The high speed connections available on mobile devices...
August 14, 2017
The wine purchase decision is a confusing, anxious moment for many consumers, and a critical opportunity for wine brands. How does, will, should, one decide which wine to purchase when not in a position...
June 27, 2017
The success of Paso Robles wine is a community effort according to David Parrish, owner of Parrish Family Vineyards, who has been growing grapes in Paso for forty years and making wine for twelve. Now,...
May 11, 2017
Packaging has to two purposes, to protect the product and to sell the product. The second part is more elusive, but no less important in a highly competitive market. The suggested retail price of the CK...
May 1, 2017
The quality of wine produced in the Eastern U.S. continues its upward trajectory, but wineries still struggle with consumer perception and their doubts about the quality.
April 20, 2017
News of large mergers or acquisitions in the wine industry seem to arrive at an increasing clip, and those involving large swaths of land in premium appellations, like Gallo’s purchase of the 600 acre...