LibDib Infographic 920x360
New Company Rapidly Changing How 3-Tier Alcohol Distribution Happens
Cheryl Durzy with WINnovation Award, photo courtesy of North Bay Business Journal The vast majority of wineries in the US produce less than 5,000 cases, and they’ve been essentially blocked from three-tier...
Tribaie WIN Expo 920
A Qualitative Sort That Looks Deeper Than Grape Skins
Premium winemakers take great care to call harvest at the ripe time, when the most grapes are at the optimal maturity for the style and variety, but ripeness can be uneven and invisible on the skin. Addressing...
WINnovation Awards logo
Ingenuity and Technology Making Advances for the Wine Industry
Five wine businesses awarded WINnovation Awards Whether solving a problem or seizing an opportunity, these five wine industry suppliers used ingenuity and technology to develop innovative products and...
CA WINE STRONG
California’s Wine Associations Step Up to Help in the Face of Wildfires
The devastating wildfires that hit the North Coast at the tail end of harvest not only burned thousands of homes, but also damaged wineries and sent many more scrambling to secure their facilities and...
Team Smile
Behind the Scenes with a Successful Winery Video Team
In digital marketing, quality content is key to attracting, engaging, and retaining an audience, and video is one of the most powerful tools available. The high speed connections available on mobile devices...
Your Genoma is Immense
DNA Maps Consumers' Route to Good Wine Choices
The wine purchase decision is a confusing, anxious moment for many consumers, and a critical opportunity for wine brands. How does, will, should, one decide which wine to purchase when not in a position...
Parrish new winery 920x360
Building a New Winery with Deep Roots in Paso Robles
The success of Paso Robles wine is a community effort according to David Parrish, owner of Parrish Family Vineyards, who has been growing grapes in Paso for forty years and making wine for twelve. Now,...
Mondavi-Label-920
CK Mondavi: Rebrand and Doing Business in the Biggest Bracket
Packaging has to two purposes, to protect the product and to sell the product. The second part is more elusive, but no less important in a highly competitive market. The suggested retail price of the CK...
Finger Lakes Riesling
Preconceptions Still a Problem for East Coast Wines
The quality of wine produced in the Eastern U.S. continues its upward trajectory, but wineries still struggle with consumer perception and their doubts about the quality.
WX Brands
Buying Brand Only and Building on an Asset Light Wine Business
News of large mergers or acquisitions in the wine industry seem to arrive at an increasing clip, and those involving large swaths of land in premium appellations, like Gallo’s purchase of the 600 acre...
1 2 3 4 5 6 7 8 10