Pernod Sells Wine Portfolio to Accolade: Pernod Ricard has sold its international wine brands to Australian Wine Holdco Limited (AWL), a consortium of institutional investors and owner of Accolade Win...
Following the announcement as the first official wine partner of the NBA, Kendall-Jackson and Marc J. Spears will work in concert to further bridge the worlds wine and basketball.
Sonoma County, Calif.,...
Wine and Basketball: Brands Partner with the NBA and WNBA to Attract New Fans: Leveraging the decades-long link between basketball and wine to attract new consumers...
Leveraging the decades-long link between basketball and wine to attract new consumers
By Kathleen Willcox
The business of selling anything, from widgets to wine, to a younger generation often requires...
Weed Classification Worries Wine Producers: While marijuana and wine serve different markets, there are concerns over downgrading weed's drug class...
Millennials and Gen X Want a Wine Vacation, Not an Education: Research commissioned by a marketing firm may yield new insight into the issue and how to modernize the wine industry for a younger crowd....
Is the Industry Ready for CBD Wine?: CBD wine, which combines the properties of CBD with traditional wine, has been forecast to see “explosive growth” in the next few years...
NEW YORK, April 4, 2024 – The National Basketball Association (NBA) and Kendall-Jackson Winery today announced a multiyear partnership, making Kendall-Jackson the Official Wine of the NBA and...
Women Are ‘The Emerging Market’ for Fine Wine – But Merchants Must Invest to See Growth: Fine wine merchants and private client teams may be missing a trick by failing to invest in high-net-worth women...
SONOMA COUNTY, Calif. – March 7, 2024 – Climate Ride, in partnership with Kendall-Jackson, announced today its Climate Ride Wine Country Edition event to be held on Saturday, August 17,...
