A Beginner’s Guide to Driving More Sales with SMS Marketing

Webinar

Are you looking to implement SMS into your winery’s marketing strategy but don't know where to start? Join VinterActive for an insightful webinar where you'll discover how to harness the power of SimpleTexting to drive higher profits. Discover: Why text marketing is essential 3 easy ways to get started 3 creative ways to use SMS

Tailgate | The Ins & Outs of Developing a New Vineyard Site

Niner Wine Estates 2400 CA-46, Paso Robles, CA, United States

There are a lot of things to consider when you are developing a vineyard site. Walk a recently developed vineyard at SIP Certified Niner Wine Estates and learn how veteran growers choose a site, consider soil types, select rootstocks, design trellis systems, determine ideal plant material, incorporate soil amendments, and care for young vines.  Speakers:

Growing Your Wine Club with Awesome Club Referrals

Webinar

Join Marc and Karson from Awesome Club Referrals for an insightful webinar on how to implement an incentivized referral program for your wine club. Join their discussion on how wine clubs can grow sales, decrease customer acquisition costs, boost retention, and streamline operations with referrals.  Register Now

2024 USA Trade Tasting: A Must Attend Event

Morgan MFG, 401 N Morgan St Suite #100, Chicago, IL 60642. Morgan MFG, 401 N Morgan St Suite #100, Chicago, IL 60642., Chicago, IL, United States

Get ready for a truly exceptional experience at USATT 2024 on May 22–23, 2024, in Chicago! The USATT 2024 event promises to be the paramount gathering for the beverage industry, offering a plethora of exciting mini-events designed to enrich your industry knowledge, tantalize your taste buds, and provide unique networking opportunities for brand growth and

Free

UCCE Pear and Grape Field Day

UC Cooperative Extension Diversified Agriculture and Viticulture collaboration - Join us for the first ever UCCE Pear and Grape Field Day this May 28th in Hopland, CA. The event will focus on the intersection between pear and winegrape production in the north coast. Presentations will be given by experts from University of California and other

$35

Challenges and Solutions for Rosé Winemaking

Webinar

Would you like to optimize the color and shelf-life of your rosé wines? Vinventions invites you to its upcoming enological webinar on Tuesday, May 28, from 09:00 to 10:00 am (Pacific Time), focusing on rosé must management.  We will present decision-making tools to define and adapt must treatment to achieve color goals while optimizing oxidative

Crafting High-Conversion Email Campaigns for Wineries

Webinar

Join us for an engaging webinar tailored specifically for wineries. Ramin Ramhormozi, Managing Director at SKU Agency, will guide you through a session where you'll discover how to create email campaigns that not only get opened, but also significantly boost your conversions. In this webinar, you'll learn: Techniques to skyrocket your email open rates Tips for

Reach for the Moon! Master Class & Grand Tasting with Antonio Galloni

Monte Rosso Vineyard Sonoma, CA, United States

Join the vintners and growers of the Moon Mountain District in Sonoma for our second annual Master Class and Grand Tasting, Saturday, June 1, 2024 at the historic Monte Rosso Vineyard. Our inaugural event in 2023 sold out so grab your tickets now! View the 2024 Participating Wineries here. Purchase tickets here.

Simple Email Strategies That Sell More Wine

Webinar

Let's talk customer acquisition, growing that email list, segmentation, automation, customization, and all that fun stuff!  Join Digimatic and Email Mavens for this exciting lesson to get you on your way to selling more wine... Register Now

2024 SCVTG Irrigation Masterclass

Shone Farm 7450 Steve Olson Lane, Forestville, CA, United States

Come join us for the SCVTG Irrigation Masterclass at Shone Farm! Whether you're a novice or a seasoned veteran, this event is perfect for anyone looking to improve their irrigation skill set. A half day program will cover all the aspects, and available technology, for enhancing your irrigation decision making process, data tracking, record keeping, and water smart conservation

$15 – $75

Regenerative Agriculture in a Production Vineyard

Mission Trails Vineyard 8684 Bell Street, Los Alamos, CA, United States

A sequel to our Regenerative Agriculture Tailgate in 2023: Visit a production vineyard with an ongoing, long-term investigation into the adoption of regenerative practices. This Tailgate picks up on the research shared at the 2023 Tailgate hosted at Jackson Family Wines. Bart Haycfraft of Jackson Family Wines will give an update on their long-term regenerative

Forging Connections with Millennial and Gen X Consumers

Webinar

We keep on hearing that wine consumption habits are changing, Baby Boomers are aging, and that we should pay attention to new customer groups… but what does that mean, exactly? How are other age groups consuming wine, and where can we thoughtfully intersect with them as wine brands to forge a connection? Susan DeMatei from

Protecting Your Operation from Financial Fraud

Webinar

Did you know that check fraud and other financial crimes are at an all time high in the US? In fact, the US Postal Service now recommends that you no longer mail physical checks. So how are you supposed to pay for your seed, fertilizer, or consultants? This webinar will explore a recent check fraud

Taste of Sonoma

Kendall-Jackson Wine Estate & Gardens 5007 Fulton Rd, Santa Rosa, CA, United States

Get tickets now for Taste of Sonoma at Kendall-Jackson Wine Estate & Gardens! Produced by Sonoma County Vintners, it is one of the region's most anticipated wine and food events. Hurry to take advantage of early bird pricing through May 31 at TasteofSonoma.com. Register here now

Crop Insurance Claims for Grape Losses

Webinar

Join Farm Credit East and Crop Growers for an insightful webinar tailored for grape producers, specifically designed to address the challenges following the April 25th, 2024 freeze event. This session will provide you with the knowledge and tools necessary to navigate the claim process effectively. Webinar Highlights: Impact of April 25th Freeze: A dedicated session

2024 Direct-to-Consumer Wine Survey: Report, Results and Benchmarks Virtual Event

Webinar

Please join us Tuesday, June 25 for our 2024 Direct-to-Consumer Wine Survey: Report, Results and Benchmarks virtual event.  During this live session, our panel of wine industry leaders will share the findings from the latest DTC wine survey, discuss wine sales and marketing trends and examine industry growth strategies.   We’re looking forward to another lively event that

Free

Mastering Your Winery POS Migration with Ponzi Vineyards

Webinar

Chat with Peers, hosted by WinePulse, is a monthly forum designed to foster collaboration across the DTC community. Connect with fellow wineries, share innovative ideas, and exchange strategies as we dive into the latest industry trends and topics.  Register here now

Perfecting Your Wine Color: The Next Level in Wine Color Adjustment

Webinar

In the world of wine, the expression “we eat with our eyes” holds true, but what about drinking? Wine enthusiasts understand the visual allure of a perfectly hued glass. We are excited to announce a live webinar focusing on "Perfecting Your Wine Color: The Next Level in WIne Color Adjustment" featuring industry experts Antonino Li Brizzi,

Reducing Fire Risk on Your Vineyard

Webinar

Get ready for fire season with a review of best management practices for vineyard sites  Ca. Land Stewardship Institute (CLSI) and the Sonoma County Winegrowers invite you to a webinar on June 27, 2024 at 9 am. Ben Nicholls, CAL FIRE Division Chief of the Sonoma-Lake-Napa unit and Laurel Marcus, Science Director of CLSI will present

Enzymes in Winemaking: A Fundamental Approach

Webinar

Delve into the foundational principles of winemaking with our technical webinar on enzymes. Gain a comprehensive understanding of their essential role in shaping wine quality. Learn why and how to utilize enzymes effectively, ensuring optimal results while preventing adverse effects. Join us for a practical exploration of enzyme fundamentals in winemaking. Register here.

Free

Hospitality for the New Consumers: How to Evolve Your Tasting Room Programs

Webinar

Traffic is down in the tasting room, and you need to adapt. We have some ideas to share! Join Wineglass Marketing and WISE to discuss what Millennials and Gen X visitors are looking for when visiting Wine Country. This webinar marries insights from WGM’s recent report on Wine Consumption Trends and years of hospitality training

Beneath the Buy: Using Psychology to Turbocharge Your Online Store

Webinar

Most wineries sell only a fraction of their wine via e-commerce. Yet nearly every other industry has unlocked the power of selling their products to a worldwide audience. Is it possible for wine to catch up?  Join Andrew Means, Creative Director at Transom, to explore the philosophical principles behind why people buy—and how to use them

Irrigation Automation Field Day

Mauritson’s Nova Vineyard 6153 Staheli Dr, Kelseyville, CA, United States

In collaboration with the Lake County Winegrape Commission, HotSpot AG will give a live demonstration on agricultural pump and valve remote control. Laura Garza from the Mendocino RCD will discuss determining when to schedule vineyard irrigation. Learn about how to interpret pump efficiency results and when to use a Variable Frequency Drive from Tom Hammond

A Powerful Integration for Seamless Order Management

Webinar

Join Wineshipping for an exclusive webinar exploring the highly anticipated upgrade to the Commerce 7 integration. This enhanced solution empowers wineries to streamline their fulfillment process and elevate the customer experience. While the integration offers significant benefits, it's entirely optional, and you can still utilize Wineshipping's services without it. You will learn more about: Automated

Sales Strategies to Scale DTC in OND with Josh Jacobs from Speakeasy Co

Webinar

In this webinar, MHW welcomes Co-Founder and CEO of Speakeasy, Josh Jacobs, to speak about strategies to achieve success with DTC in OND and share some success stories to get your brains flowing with ideas as you prepare for the second half of 2024. We hope you join us! Register Here