Lightweighting, or as some call it, “right-weighting,” can save wine and spirits companies millions of dollars and dramatically reduce their greenhouse gas footprint, all without impacting top-line sales. So why aren’t more brands reducing the weight of their glass packaging?
Join RaboResearch Analyst Bourcard Nesin as he brings together a panel of industry experts to help you understand how lightweighting can be a major contributor to sustainability and profitability. You will receive practical advice and learn best practices from people who successfully drove lightweighting initiatives within their own organizations.
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