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What Part of Reality Are You Missing? Augmenting Smart Packaging

What Part of Reality Are You Missing? Augmenting Smart Packaging - What are customers looking for in wine packaging that most wineries are ignoring or missing at this point? Simply put, it’s the story. Says Peter Oberdorfer, founder and President of Tactic ...

Automated Wine Marketing Has Potential to Boost Company Revenues by as Much as 50%

If someone told you that you could increase your business by a whopping 50 percent through an affordable technology using the principles of preference based marketing, would you be willing to give it a shot?
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Creating a People-Centric Wine Business

Creating a People-Centric Wine Business - “The future isn't about technology”, says Geoff Ables, managing partner at C5 Insight. “It's about people - and it's about how technology will aid businesses in delivering better experiences to customers and ...
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Study Confirms That Dry Steam Vapor Provides Superior Sanitation to Wineries for Barrel Cleaning Regimens

Steamericas, Inc., the first U.S. subsidiary of SJE Corporation, an industrial steamer manufacturer out of Busan, South Korea, is a leading supplier of the...

Adoption of Innovative Winemaking Method Continues Advancement of Catoctin Breeze Wines

Catoctin Breeze Vineyard is settled in the hills along Route 15 in western Maryland, a few miles north of Frederick and in the vicinity of Camp David.

Upcoming Seminar Highlights Legal Challenges Facing Wine Industry in 2020

“If all of the brokers and analysts are correct, we’re heading into another tough cycle for our wine industry,” predicts George Christie, President and CEO of the Healdsburg, CA based Wine Industry Network (WIN). “Tough times affect everyone. But the ones that remain the most unscathed are those trying to stay ahead of the issues and become as educated as possible.”

Recruiting Top Wine Industry Talent in a Competitive Job Market

As the economy continues to thrive and the unemployment rates decline, it's become increasingly difficult for employers to attract quality candidates. The 2018 unemployment rate...

Arming the Wine Industry for the Challenges of Today and Tomorrow

Challenges are looming for the wine industry on multiple fronts; overall growth is flattening, new generations have a different relationship to alcohol, climate change and wildfires complicate winemaking, while the labor market affected by immigration and cannabis is becoming increasingly competitive.
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