As most seasoned winemakers know, each harvest season can bring new and unusual challenges. Issues with color, clarity, or aroma and perfecting the ideal flavor profile can come with challenges. These...
Here are a few ways you can incorporate ChatGPT and other AI tools into your business model. By Nathan Westfall We’ve all seen firsthand how technology can impact and propel businesses forward. Over...
As temperatures creep up (or down), winemakers make plans and prepare for what’s to come. By Laura Ness How is climate change impacting grape growing in the United States? It’s complicated. Some areas...
High-performing employees are few and far between, and it can be hard to determine whether a person will be high performing from a simple interview. By Neil Solari When you hire for an open...
The pandemic changed the way we shop. This is both good and bad news for wine producers. By Jeff Siegel Have third-party delivery services such as Drizly and Instacart ever been more in demand?...
California wine country is a frequent focus of articles on the industry, but many other regions in the United States have their unique charm and challenges. One of these is the Finger Lakes, where eleven...
Brands should put sustainability front and center in their online marketing to capture the attention of drinkers who shop their values. By Robin Shreeves Millennials and Gen Z aren’t embracing wine...
The wine industry needs advocates in Congress, and the Congressional Wine Caucus is its biggest champion. By Michael Kaiser WineAmerica works to protect and enhance the business climate for American wineries...
The top issue keeping winery owners and marketers up at night is how to future-proof their brands. Everyone has read the articles warning wineries that their sales will slip if they don’t find a way to...
By Carl Giavanti Mike Veseth Mike Veseth (pronounced VEE-seth) is editor of The Wine Economist newsletter and author of more than a dozen books including Wine Wars (2011), Extreme...
