April 3, 2019
Last week’s blog talked about three of the six most important things that guests are looking for when they buy your products. In that blog I covered Identity (how your products relate to how guests see...
March 27, 2019
If you want to be good at hospitality and/or sales, it helps to have a genuine interest in people, rather than having an interest only in the product you are selling. Otherwise, it is likely you will focus...
March 20, 2019
There was an interesting article in while back in INC Magazine on motivating employees. The article contained a lot of sound advice. However, an owner or manager is not always around to motivate staff...
March 13, 2019
The best thing about working in hospitality is that we get to interact with different kinds of people all the time. If you don’t find that to be positive, perhaps hospitality is not for you. We can, however,...
March 6, 2019
On Monday March 4, 2019 I read a Facebook post from Tina Caputo. For many years Tina was the editor for Vineyard & Winery Management and is a great writer. Tina had a really important point for any...
February 27, 2019
If cases of wine were missing from your winery, would you start a search to find out what happened to them? Of course you would. The idea of cases of wine disappearing without a trace is not good. After...
February 20, 2019
We visited the Department of Motor Vehicles last week. We had made an appointment as there are almost 500,000 people in the county in which we live and two DMV offices, so they tend to be busy. We arrived,...
February 13, 2019
“Sales are contingent upon the attitude of the salesperson – not the attitude of the prospect.” W. Clement Stone I am not sure that there is anything more frustrating than entering a business of...
February 6, 2019
In today’s world, people are inundated with information, advertising and promotion about products. Without regular reminders of the benefits of your products or services, you may not have the top of mind...
January 30, 2019
Is your logo aging well? A good logo is a visual representation of your company’s identity. It provides information for potential customers and makes them feel comfortable doing business with you and appeals...