New non-alcoholic sparkling white and sparking rosé offer a more approachable, enjoyable wine-drinking experience with zero added sugar and fewer calories
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(NAPA, CA) February 4, 2025 – Libby Wines, soon to be a top competitor in the Non-Alcoholic Wine category, introduces premium, non-alcoholic Sparkling White and Sparkling Rosé wines (SRP: $17.99). Designed for those prioritizing wellness and balance, Libby delivers a full-flavor experience made from dealcoholized wine with only 35 calories per glass. The wines are featured in lighter-weight 750ml bottles equipped with a resealable swing top – a more sustainable option perfect for preservation and on-the-go enjoyment. Libby Non-Alcoholic Wines currently have regional distribution in Colorado, Michigan, Illinois, Texas, Ohio, Pennsylvania, and California at select restaurants and retailers including: Raley’s, H-E-B, Central Market, Busch’s, ACME, and GoPuff. Wines are also available online at BetterRhodes.com. The brand will launch at Sprouts Farmers Market nationwide in April.
Produced using sustainably farmed grapes from California, Libby’s Non-Alcoholic Wines are thoughtfully crafted through a traditional winemaking process that retains the wines’ authentic mouthfeel, complex flavors, and aromas, while carefully removing the alcohol. With the same level of carbonation as sparkling wines or Prosecco, the wines are produced with no added sugar and introduce natural flavors to enhance the profile, offering a lower-calorie, guilt-free alternative to traditional wines.
“With the launch of our new non-alcoholic wines, we wanted to capture everything consumers love about wine—minus the alcohol — but also deliver a true wine-drinking experience,” said Grant Hemingway, Co-Founder and CEO of Libby Wines. “We know that more people are making mindful choices without compromising their social lives, and we’re excited to be a part of that journey by producing wines that are refreshing and enjoyable.”
- Non-Alcoholic Sparkling Rosé, SRP: $17.99
- Produced in the old-world style using sustainably farmed grapes, the sparkling rosé presents a delightful symphony of summer strawberries and candied melon aromas.
- Fleeting brioche dances on the palate, delivering a refreshingly vibrant and enchanting profile supported by a lively charge of bubbles.
- Non-GMO, gluten-free and vegan-friendly
- Non-Alcoholic Sparkling White, SRP: $17.99
- Produced using sustainably farmed grapes from regions known for robust aromatic profiles with natural texture and strong acid backbones.
- Ethereal notes of crisp pear, enchanting florals, and vibrant citrus zest harmonize beautifully, invigorated by tantalizing bubbles and a toasty whisper to tie it all together.
- Non-GMO, gluten-free and vegan-friendly
For more information, visit DrinkLibby.com. For press inquiries, contact Mindy Valone of MVPR Consulting at mindy@mvprconsulting.com.
About Libby Wines
Founded in 2021 by long-time winemaker Grant Hemingway and former chairman of Founders Brewing Co. John Green, Libby Wines is crafting a non-alcoholic sparkling wine that captures everything consumers love about wine—minus the alcohol. Available in a Sparkling White and Sparkling Rosé, wines are produced using sustainably farmed grapes from California that are then dealcoholized to ensure an authentic mouthfeel with complex flavors and aromas. Only 35 calories per glass, the wines are featured in lighter-weight 750ml bottles equipped with a resealable swing top – a more sustainable option perfect for preservation and on-the-go enjoyment. Available in Colorado, Michigan, Illinois, Texas, Ohio, Pennsylvania, and California at select restaurants and retailers including: Raley’s, H-E-B, Central Market, Busch’s, ACME, and GoPuff. For more information, please visit DrinkLibby.com.