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Winegrowers of Dry Creek Valley Announces Exciting Partnership with Rivian for Its 33rd Anniversary Celebration of Passport to Dry Creek Valley

Healdsburg, CA – Passport to Dry Creek Valley, Northern California’s premier wine and food experience, is delighted to announce its landmark 33rd anniversary along with an exciting new sponsorship with Rivian, the innovative electric vehicle manufacturer. This partnership marks a pivotal moment in the event’s celebrated history, as it continues to evolve and embrace sustainable practices.

Since its inception in 1989, Passport to Dry Creek Valley has been a staple event for wine lovers and culinary enthusiasts, offering an exclusive tour through the historic wine region known for its robust zinfandels and picturesque vineyards. Each spring, the event attracts thousands of visitors from around the world who come to experience the exquisite wines, gourmet food, and unparalleled hospitality offered by over 30 wineries in the heart of Sonoma County.

Passport to Dry Creek Valley started as a simple wine tasting event and has grown into a multifaceted celebration of culture, history, and community. This year, you’ll get the chance to soak up the rich history of Dry Creek Valley with vineyard tours and meetups with local winemakers and grape growers, many of whom come from a long line of family-owned vineyards spanning generations.

In keeping with the commitment to sustainability, this year’s weekend experience introduces Rivian as its premier partner, aligning with the event’s vision for a greener future. Attendees will have the chance to connect with fellow EV enthusiast, see their Rivian R1T and R1S up close and personal, and a chance to enter a sweepstake.

“Partnering with Rivian is a thrilling step forward for Passport to Dry Creek Valley. It allows us to enhance the experience for our guests while staying true to our roots of innovation and sustainability,” says Executive Director, Lauren Fremont.

Join us in celebrating the rich history and bright future of Passport to Dry Creek Valley. Experience first-hand how tradition meets innovation in the heart of Sonoma wine country.

Event Details:

  • Dates: April 26-28, 2024
  • Locations: Over 30 participating wineries throughout Dry Creek Valley, Healdsburg, CA
  • Features: Wine tastings, elevated food pairings, live music, and education
  • Tickets: https://www.drycreekvalley.org/dcv-passport/
  • Media Inquiries: Amanda Brower | amanda@wdcv.com | 916.752.1100

About Winegrowers of Dry Creek Valley: Winegrowers of Dry Creek Valley is a 501(c)6 non-profit trade association representing over 60 wineries and 100 grape growers in the Dry Creek Valley, an AVA known for its signature Zinfandel, innovative winemaking practices, and the quality of its other varietals. For more information, visit www.drycreekvalley.org.

About Rivian: Rivian is on a mission to keep the world adventurous forever. This purpose-driven company designs, develops, and manufactures electric vehicles, products, and services that inspire people to get out and explore the world in new, sustainable ways. For more information about Rivian, visit www.rivian.com.

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