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Monterey County Vintners & Growers Association Announces Helena Welsh as New Director

Monterey, CA – July 17, 2024 – The Monterey County Vintners & Growers Association (MCVGA) proudly announces the appointment of Helena Welsh as its new Executive Director, effective immediately.

Helena Welsh brings extensive experience in the wine industry, having served as the Executive Director of the Lake County Winery Association for the past six years. Her dedication to promoting sustainable practices and enhancing community engagement aligns perfectly with the mission of MCVGA.

“We are thrilled to welcome Helena Welsh as the new Director of MCVGA,” said Silvano Botta, Board Treasurer of MCVGA. “Her leadership and vision will be instrumental in advancing our goals of supporting local vintners and growers, promoting Monterey County wines, and fostering innovation within the industry.”

Prior to joining MCVGA, Helena has served on several boards including but not all; President of the Rotary Club of Clearlake, President of the Lake County Chamber of Commerce and Board Director for the Lake County Wine Alliance.

In her new role, Helena will focus on enhancing marketing efforts, advocating for legislative support, promoting sustainable viticulture practices and policy by collaborating closely with the board of directors and stakeholders to strengthen the Monterey County wine community.

“I am honored and excited to lead MCVGA during this exciting time for Monterey County’s wine industry,” said Helena Welsh. “I look forward to working closely with our members, industry partners, and the community to build upon our region’s reputation for producing world-class wines. Agriculture is very important to me and I’m proud to share Monterey’s history of farming with the world.”

About Monterey County Vintners & Growers Association
The Monterey County Vintners & Growers Association (MCVGA) is dedicated to promoting and supporting the Monterey County wine industry. Through advocacy, education, and collaboration, MCVGA strives to enhance the economic and cultural vitality of the region while ensuring sustainable growth and development.

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