Starborough doubles down on its commitment to ocean conservation by partnering with Reefmaker
MODESTO, C.A. June 1, 2022 – Certified as a sustainable New Zealand wine, Starborough has long been passionate about protecting and restoring the planet’s awe-inspiring oceans. Today, in celebration of World Coral Reef Awareness Day, Starborough continues that commitment, announcing its latest partnership with Reefmaker, the largest reef builder in the U.S. to deploy its first limestone reef two miles off the coast of Fort Walton Beach, Florida. The Starborough reef will be released in June and will help maintain and rebuild ocean habitats off the coast of Florida.
“This is just the latest partnership in our ongoing commitment to protect and restore our oceans,” said Courtney O’Brien, Senior Marketing Director at E. &. J. Gallo Winery. “Coral reefs are an incredibly important part of our ecosystem and we are honored to be partnering with Reefmaker to make a real impact.”
As part of its ongoing commitment to supporting ocean conservation, Starborough will dedicate its social media feed to educating and challenging consumers to take part in ocean conservation efforts throughout the month of June, in honor of National Ocean’s Month. Consumers can help play a role in a second coral reef deployment by engaging with the brand’s Instagram channel. If Starborough reaches 100,000 engagements (likes, comments, shares and new followers), the brand will deploy a second limestone reef.
Since 2020, Starborough has been a proud partner of Oceana, the world’s largest international ocean conservation organization. This August, Starborough will donate $1 from every wine bottle sold, up to $50,000, to Oceana to continue supporting their efforts in protecting ocean habitats1.
Reefmaker
To combat and help protect reefs across the country, Reefmaker has deployed over 50,000 reefs made of Florida Limestone which are comprised of ancient clamshells that perfectly match a natural reef in PH and substrate. Starborough’s artificial reef will be located two miles off the coast of Florida and weighs 18 tons, stands 15 feet tall, and is 19 feet wide. The structure will be able to withstand storms with up to hurricane 5 force winds and waves, providing a safe habitat for all forms of marine life.
Oceana
Starborough is a proud partner of Oceana, the largest international ocean conservation organization, and has donated over $100,000 to the organization since 2020. In August, Starborough will donate $1 from every wine bottle sold, up to $50,000, to Oceana to continue supporting their efforts in protecting ocean habitats1. As the world’s largest international organization focused solely on protecting our oceans, Oceana is committed to helping restore and protect the biodiversity, abundance, and equilibrium of our oceans through directed, fact-based policy campaigns. Since its founding, Oceana has won more than 225 victories and protected more than 4.5 million square miles of ocean.
For more information on Starborough’s ocean conservation efforts, visit https://www.starboroughwine.com/inspiration/oceana-partnership.php and follow Starborough on Instagram @starboroughwine.
About Starborough Sauvignon Blanc
Starborough Sauvignon Blanc is a refreshing expression of its New Zealand home, with notes of bright citrus and fresh-cut lemongrass that bring forth a taste as crisp as the coastal air of Marlborough, New Zealand. The starfish on the bottle serves as the emblem of Starborough and is symbolic of the renewal and rejuvenation that nature provides. Starborough is proud to be certified as a sustainable wine of New Zealand, maintaining best-in-class sustainable practices throughout their vineyard and facility. Starborough Sauvignon Blanc is available in a 750ml format, nationwide for $11.99 SRP. Visit https://www.starboroughwine.com/ to find a bottle near you.
